Sony Announced the World’s Toughest, Fastest SD Cards

Sony tough card

Today, Sony introduces the world’s toughest and fastest SD Card:

World’s toughest SD card is 18x bend proof and drop proof
World’s first one-piece molding structure for strength and hardness
Ribless and switchless design ensures there are no fragile components
World’s fastest read speed up to 300MB/s and write speed up to 299MB/s
Waterproof and dustproof world-class ratings of IPX8and IP6X respectively
Keep your work safe with the SD Scan Utility and File Rescue Software

Sony today announced a brand new innovation in storage media with the launch of the “SF-G series TOUGH specification”UHS-II SD card. Addressing the needs of photographers who are reliant upon their photographs remaining safe when their SD cards are removed from the camera, the new SF-G series TOUGH specification range combines the world’s fastest read and write speeds with an ultra-rugged design that is bend proof to 180N, and drop proof to 5 metres. For photographers who are fighting against the elements to get the perfect shot, the SF-G series TOUGH specification range of SD cards are also waterproof with an IPX8 rating and dustproof with an IP6X rating.

The new SF-G series TOUGH specification range of SD cards are 18 times stronger than the SD standard[ix] with world’s first monolithic structure (one-piece molding, no empty space in the card) and materials of high-grade hardness, unlike conventional SD cards with a thin, 3-part ensemble. They areprotected against typical physical damage that can affect conventional SD cards such as a broken plastic casing, broken data protection lock and broken connector ribs. This has been achieved through a new means that it is the world’s first rib-less SD card with no write protection switch. These developments ensure that the SF-G series TOUGH specification is more resistant to bending and easy to break parts are removed entirely and has been engineered by Sony to deliver the best balance of hardness and toughness. Completely sealed with one-piece molding structure, no waterdrop, dust or dirt is not allowed to come into the card, meeting highest grade of waterproof (IPX8) and dustproof(IP6X).

Ultimate Assurance

SF-G series TOUGHspecification SD cards offer a series of further features, designed to give photographers peace of mind. These include an ‘SD Scan Utility’ which allows the user to check that the card is good condition and File Rescue Software[x] which can recover data and photos that might have accidentally been deleted. Furthermore, SF-G series TOUGH specification SD cards are also X-ray proof, magnet proof, anti-static, temperature proof and feature UV Guard.

Pricing and Availability

The SF-G TOUGH series of memory cards will be available in 32GB, 64GB and 128GB capacities. They will launch in Europe from October.

 

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